Business Dissertation Topics for 2024

Choosing the right topic for your business dissertation is an important step in your academic process. With the high-speed changes in the business environment, it's fundamental to focus on contemporary issues that not only anger your interest but also add to the current information collection. In 2024, several areas stand apart as prolific reasons for research. These include advancements in technology, techniques in globalization, and the increasing significance of corporate social responsibility. By choosing a significant subject, you can establish a strong basis for your dissertation, making it engaging with and significant.

The scene of business is constantly changing, driven by factors like advanced change, economic shifts, and international difficulties. As such, the topics you choose should reflect the latest things and arising issues. Whether you are interested in researching innovative business procedures, inspecting the implications of globalization, or exploring human resource practices, there are sufficient chances for significant exploration. This article will give insights into different business dissertation ideas and topics for 2024, guiding you toward an effective exploration project.

In addition to listing potential dissertation topics, we will likewise examine how to successfully structure your dissertation. A well-structured dissertation won't just upgrade the clearness of your research but will likewise work on its overall quality. This guide will be useful for those considering dissertation writing services in the UK or thesis writing services, as it will give a guide to successful academic writing.

2024 Latest Business Dissertation Topics

When it comes to business dissertation topics, remaining updated is important. Topics like advanced change, artificial intelligence in business, and sustainability practices are adapting to sustainability trends. Exploring these areas will assist you with genuine issues that companies are facing today. You should consider examining how AI can improve client experiences or how businesses are adjusting to sustainability patterns. Such business dissertation ideas and topics reflect current interests as well as consider rich discussions and findings.

Topic 1: Impact of digital business on the economic growth of the country: A case study of XYZ country

Research Aim: This research will focus on the significance of digital business during the pandemic and its impacts, not the country's economic growth. It is a detailed view of the future that needs to be digitized.

Topic 2: Brand Marketing through social media

Research Aim: This research aims to focus on the importance of Brand Marketing through social media by addressing various current strategies used in brand marketing.

Topic 3: Impacts of social media on Customer behavior

Research Aim: This research aims to measure social media's impacts on customer behavior and address various strategies that are effective in attracting customers through social media.

Topic 4: What factors influence the consumer's buying decisions?

Research Aim: This research aims to identify factors that influence the consumer’s buying decisions

Topic 6: The role of Influencer Marketing in increasing sale

Research Aim: Influencer Marketers impact the customer’s perception. This research aims to examine the role of influencer marketing in increasing sales.

Topic 7: Impact of E-marketing on consumer purchase decision: the case of the luxury industry in the UK

Research Aim: This research aims to measure E-marketing’s impact on consumer purchase decisions in the UK luxury industry.

Topic 8: Analysis of the customer-centric marketing strategies in attaining competitive advantage for the firm and sustaining business success

Research Aim: This research focuses on attaining customer-centric marketing strategies in a competitive advantage for the firm and sustaining business success.

Topic 9: Traditional vs. digital marketing: a comparative study of the last ten years

Research Aim: This research aims to conduct a comparative study of traditional vs. digital marketing in the last ten years.

Topic 11: The importance of search Engines in e-commerce

Research Aim: This research aims to identify the importance of search engines in e-commerce.

Topic 12: E-Commerce company's advertising strategy-critical analysis

Research Aim: This research aims to identify the importance of an E-Commerce company’s advertising strategy.

Topic 13: Importance of customer retention in E-commerce

Research Aim: This research aims to measure the importance of customer retention in E-commerce.

Topic 14: Importance of brand loyalty in Internet marketing

Research Aim: This research aims to identify the importance of brand loyalty in Internet marketing.

Top Business Dissertation Topics

Topic 1: Assessing how the regional differences between countries influence the business strategies of multinational companies

Research Aim: Their regional differences and conflicts between countries have directly affected trade activities. Therefore, this research will identify a highly sensitive issue by analyzing how regional differences between countries impact the overall business strategies of multinational companies.

Topic 2: How corporate social responsibility (CSR) affects customer loyalty: A case study of the UK petroleum industry

Research Aim: Corporate social responsibility has become an important phenomenon as it directly impacts the brand image of the company. Therefore, the main purpose of the research is to analyze how CSR activities influence customer perception, which in turn impacts customer loyalty. The focus of the research will be the UK petroleum industry.

Topic 3: Assessing the leadership styles of a non-profit organization and how they impact the overall business operations

Research Aim: Leadership has always been a significant aspect of any organization as it has a drastic impact on the overall business processes. Many researchers have focused on identifying the best leadership style for MNCs and SMEs; however, few have focused on non-profit organizations. Therefore, the main purpose of the research is to assess the most effective leadership styles that non-profit organizations should practice and how they affect the overall operations.

Topic 4: Examining the impact of global business negotiations on cross-border mergers and acquisitions

Research Aim: The main aim of the research is to analyze the effect of international business negotiations on cross-border mergers. Due to intense competition, many companies are going for mergers and acquisitions to enhance their market share. Therefore, this research will explore the aspect of global business negotiations in mergers and acquisitions between two different companies in two different countries.

Topic 5: Analyzing the impact of forwarding and backward integration on business performance and sustainability

Research Aim: To gain a competitive advantage, firms have devised various supply chain strategies that help them improve their business performance. One such strategy is forward and backward integration. Therefore, this research will focus on analyzing the impact of both forward and backward integration on business performance and sustainability.

Topic C1: The economic suffering due to the plague of COVID-19

Research Aim: The research must assess the disruption that has been created by the spread of COVID-19 in the world. This must include the global lockdown of the countries and the shutting of industries, resulting in soaring unemployment rates and a dramatic decline in economic statistics. The research aims to look at the economic consequences generated by the outbreak of COVID-19 in general.

Topic C2: The major sufferings in the economy as a result of the Coronavirus outbreak

Research Aim: The research must assess the reasons behind the rising suffering in specific business sectors and industries. For instance, the supply chain is suffering because China has become the manufacturing hub, which has brought disruption in the supply chain of the whole industry due to a complete lockdown in the country. The research aims to study majorly affected regions such as the entertainment sector, tourism industry, restaurant sector, etc.

Topic C3: Expecting changes in the economic statistics by the outbreak of COVID-19

Research Aim: The recent expected changes by the professionals about the impact of COVID-19 on the global economic statistics must be discussed in the research, such as the estimated growth rates of the world and China was predicted to be 0% and 1.6%, respectively, for the year 2020 by the Ethan Harris, head of global economic research in the Bank of America according to his recent interview. Similarly, articles from other professionals must be included in the research to focus on the effects of an outbreak on the economy.

Topic C4: The major regions and business industries affected by the spread of COVID-19

Research Aim: The research would assess the regions (cities and countries) that are being affected by the spread of coronavirus COVID-19 and the major impacted business industries, such as the food industries like restaurants are completely locked down after the outbreak of the virus and the people that were engaged in those industries are unemployed now. The research aims to focus on such industries and the impact of their lowered productivity on the economy.

Best Business Strategy and Globalization Dissertation Topics 2024

The impact of globalization on business techniques can't be put into words. Business dissertation ideas today work in a highly interconnected world, and understanding the subtleties of this environment is important. You can research topics like the impacts of globalization on local businesses, multifaceted management strategies, or the difficulties multinational corporations face. These business dissertation ideas and topics are important as well as a wide extension for examination and discussion.

Topic 6: Why organizations and businesses must change their business strategies in the era of globalization

Research Aim: Any and every company that does strategies based on globalization will lose out on huge business opportunities. Thus, this research will focus on the reasons why companies should plan for globalization-related strategies.

Topic 7: Business management framework and globalization – An empirical study

Research Aim: This research will talk about a successful business management framework for companies operating in the era of globalization.

Topic 8: Global business strategy for MNCs and the role of corporate vision, conflicts, and empowerment3443

Research Aim: This research will talk about the various business strategies available for MNCs and the role their vision, conflict management, and empowerment play in building these strategies.

Topic 9: Exploring the drivers of Chinese business expansion strategy into Africa and other developing countries

Research Aim: This research will explore the various factors that drive Chinese business expansion into Africa and other developing countries.

Topic 10: An investigation into the process of offshore outsourcing of customer services to determine the causes of poor customer satisfaction

Research Aim: This research will assess customer services’ offshoring process, which in turn impacts customer satisfaction.

Topic 11: Cross-border management strategy – A research study focusing on foreign business organizations in Malaysia

Research Aim: This research will talk about cross-border management strategies specifically about foreign businesses operating in Malaysia.

Topic 12: An investigation into the impact of globalization on UK businesses' operations on both a national and international scale.

Research Aim: This research will study the impact of globalization on UK businesses. The impact on both national and international scales will be assessed.

Topic 13: How banks can implement business strategies in light of globalization to improve connectivity with clients – A case of Barclays Plc

Research Aim: This research will focus on the globalization of banks. Barclays PLC will be used as a case study for this research.

Topic 14: A study to examine the factors affecting the MNC’s choice of alliances and entry modes – The case of Sri Lanka

Research Aim: This study will discuss the various factors that impact the MNC’s choice of alliances and entry modes. Sri Lanka will be used as a case study for this research.

Topic 15: Performance, e-business strategies, and globalization – Examining the factors affecting the social media strategy of business organizations in the UK

Research Aim: This research will discuss the factors that impact the performance, e-business strategies, and globalization of UK-based businesses. The study will also focus on factors impacting the social media strategy of these organizations.

Top Strategic Change Management Dissertation Topics 2024

Strategic change management is one more basic area for dissertation research. As businesses advance, they should adjust their systems to remain competitive. You could examine how companies oversee strategic changes in response to market disturbances or the role of leadership in working with these changes. These insights can assist organizations in implementing successful change initiatives and adjusting to the powerful business environment.

Topic 16: An investigation into the implementation of strategic change management in the UK retail sector

Research Aim: This research will analyze and investigate how the UK retail sector changes its business processes to stay relevant in the market.

Topic 17: Examining the factors affecting organizational changes from the perspective of employees – The case of HSBC

Research Aim: This research will focus on organizational changes from the perspective of employees. HSBC will be studied as a case in this research.

Topic 18: Use of a proprietary change management system concerning transformational change and stakeholder communication

Research Aim: This research will discuss a proprietary change management system that helps with transformational change and stakeholder communication.

Topic 19: The role of feedback in organizational culture change: A case study of any multinational company

Research Aim: This research will assess the role of feedback, be it from employees or customers, in bringing and managing organizational cultural change. This study will be based on a company of your choosing.

Topic 20: Strategic management of change in Asian countries – The case of Singapore

Research Aim: This study will talk about strategic change management in Asian countries. Singapore will be the chosen country for this study.

Topic 21: To establish the importance of measuring the stress levels of employees to successfully implement change

Research Aim: This research will talk about the importance of employee stress measurement to implement change successfully.

Topic 22: The role of senior management of business organizations in developing a framework that connects unexpected results and strategic plans

Research Aim: This study will talk about the role of senior management of businesses in developing a framework that will help the company bring together strategic plans and unexpected positive results.

Topic 23: Differences in working styles of Saudi project managers and foreign project managers

Research Aim: This research will help understand the different working styles of Saudi project managers and foreign project managers.

Topic 24: Intervention, project management, and change management – The banking sector in the UK

Research Aim: This research will talk about the change management and implementation barriers that companies are unable to implement change effectively.

Highest International Human Resource Management Dissertation Topics 2024

International human resource management (IHRM) plays an important part in determining effective work environment strategies across borders. Business dissertation ideas and topics in this space could incorporate researching the difficulties of managing a different workforce, the effect of social contrasts on HR practices, or the effectiveness of expatriate training programs. Understanding these elements will be fundamental for future business leaders.

Topic 25: Managing employees' performance in non-profit organizations – A case study of any non-profit organization

Research Aim: This research will help non-profit organizations understand how they can manage and monitor employee performance even when operating at an international level.

Topic 26: Developing an effective human resource management system in large multinational companies – The recommended practices and strategies

Research Aim: This research will help multinational companies develop an effective human resource management system.

Topic 27: Examining the impact of human resource professionals and human resource management in the new global economy

Research Aim: This study will help understand the impact of human resource professionals and shed light on human resource management in the new globalized economy.

Topic 28: Can human resource development and training help to remedy poor selection processes

Research Aim: This research will aim to understand whether resource development and training will lead to better selection processes or not.

Topic 29: The causes and forms of deviance in business and non-profit organizations

Research Aim: This research will help understand the causes and forms of deviance in business and non-profit organizations.

Topic 30: Investigating the effects of organizational transition on employees' performance in large diversified companies.

Research Aim: This research will research the impact of organizational transition on the performance of employees in multinationals.

Topic 31: Configuration of human resource management system in multinational companies

Research Aim: This research will help understand how the human resource management system in multinationals is configured.

Topic 32: Learning from small businesses in the UK – How firm performance is associated with strategic human resource management.

Research Aim: This research will understand how firm performance in small businesses is linked with strategic human resource management and its benefits and limitations.

Topic 33: Human resource challenges for UK construction industry – Knowledge transfer and retention

Research Aim: This research will help understand human resource challenges for the UK construction industry, particularly knowledge transfer and employee retention.

Topic 34: The role of strategic human resource management in the public sector – The recommended practices and policies

Research Aim: This research will help understand the role of strategic human resource management in the public sector.

Attractive Information Technology Management Dissertation Topics 2024

Information technology is changing the way businesses work. For your dissertation, you could research topics, for example, its role in improving functional effectiveness, cybersecurity challenges looked at by Researching, or the effect of rising technologies like blockchain on business models. Exploring these topics can give important experiences into how IT can drive business achievement.

Topic 35: Developing a framework for the strategic management of information technology

Research Aim: This research will help companies build a sustainable framework for the strategic management of the information technology sector.

Topic 36: Role of information technology management in large diversified business organizations.

Research Aim: This research will help in understanding the role of information technology management in large businesses.

Topic 37: Analyzing the issues associated with the implementation of Information technology in new technology-based firms.

Research Aim: This study will help in assessing issues associated with the implementation of information technology in technology firms.

Topic 38: Recommended practices to introduce and implement information systems in business organizations.

Research Aim: This study will help companies introduce and implement information systems in organizations.

Topic 39: How can business organizations gain a competitive advantage through social media branding in a fast-paced electronics industry?

Research Aim: This study is extremely relevant for this day and age as it focuses on gaining a competitive advantage through social media for the electronics industry.

Topic 40: The role of strategic alliances, acquisitions, and mergers in building eCommerce business giants – A case study of any large-scale and established virtual company.

Research Aim: This research will focus on understanding the role of strategic alliances, acquisitions, and mergers for e-commerce business giants. You can choose a large-scale company of your choice for this study.

Topic 41: How can an e-HR system help UK energy companies improve their efficiency?

Research Aim: Electronic human resource management systems are a thing of today. This research will focus on implementing HR in UK-based energy companies.

Topic 42: Identifying the most influential factors affecting information technology management in the UK construction industry.

Research Aim: This research will identify factors that influence information technology management in the UK construction industry.

Topic 43: Investigating the Benefits and Limitations of Implementing Information Technology in the UK Fashion Industry.

Research Aim: This research will help explore the benefits and limitations of implementing information technology in the UK fashion sector.

Topic 44: To investigate the important elements of information technology management.

Research Aim: This research will focus on the essential factors of information technology management.

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